The Cotton Cordell Big O is know as one of fishing’s most-copied lures, but no other bait captures that shimmy and produces so many violent strikes. Equally effective in lakes and streams, the Big O truly is one of fishing’s most legendary lures.

• One of the most-successful smallmouth and largemouth bass crankbaits in history in the three most-effective color patterns
• 2 1/4" Big O (C77) - Pearl/ Red Eye
• 2 1/4" Big O (C77) - Perch
• 2 1/4" Big O (C77) - Chartreuse Perch
• Equally effective in lakes and streams, the Big O truly is one of fishing's most legendary lures